2021-04-14 05:27
The interactive webinar will explore the art of persuasion using video technologies and how the 2021 trends in social media can improve the action of trade unions and their representatives.
The event is for CESI members only, save the date already now.
How to best communicate during Corona – and beyond
An interactive (and entertaining) training for the member organisation
Tuesday, May 4th 2021, 09:30 – 12:00
Covid19 and the subsequent lockdown and isolation measures have turned upside down the way we work and communicate. New technologies, especially video conferencing and social media activities, have facilitated what was previously unthinkable.
Against this background, we are all called upon to improve our way of working – as a movement, as a confederation, as a trade union and as a team – and the way we interact with affiliates, members and various stakeholders.
We want to explore these possibilities through an entertaining and interactive webinar for communicators and key players of the CESI network at both national and EU level.
Among others, the “art of persuasion” using video technologies and the 2021 social media trends will be in the focus of the event.
09:30 – 09:40
Klaus Heeger, CESI Secretary-General
Introduction and greetings
09:40 – 11:30
Carsten Wendt, Founder and Chief Generous Persuasion Officer
Interactive webinar split into shorter modules on:
- How to engage through your appearance, presence and energy
- How to best involve your audience
- How to engage by planning the pacing elements
- How to engage by giving the audience something to do
11:30 – 12:00
Silvestras Pitkinas, PPC & SEO Specialist
- What are the communication and social media trends in 2021
- How can we best use digital tools and social media as a confederation, as a trade union and as a team – and do we optimise the ways we interact with affiliates, members and various stakeholders.
The webinar is co-funded by the European Union